I also have this issue, and from reading around there do seem to be several different solutions which may or may not work for you. The simplest and most likely to work is renaming the binary and running it directly (not running the small exe in the top level of the package).
This still causes some confusion so I’ve written a short bat file that will rename your file and run it, so you don’t have to worry about renaming it every time you package.
I’ve attached the file but had to rename it to .txt as .bat wasn’t accepted.
Simply edit the script in notepad to change the project name from TouchOfDarkness, then rename the script to have a .bat extension.
It could be more elegant but it should work just fine and I hadn’t the time (also I’ve not written bat scripts for over a year).