On December 18, the “Great With Friends” row will be prominently featured in Discover. For two weeks, the row will be algorithmically populated based on a predetermined social-based KPI, which will rotate every 48 hours – check out the KPIs and the schedule below.
Social engagement metrics are becoming an increasingly important part of how Discover evaluates and surfaces content because players tend to spend more time and return more often to islands where they play with others. Recent updates to Discover, including changes to the “For You” row, already incorporate a range of social engagement metrics such as successful party joins and time spent playing with others.
We’re sharing the KPI rotation schedule in advance below so you have time to review and make any updates to your islands.
KPI Rotation Schedule:
Percent of time in a party: Dec 18, 12:00 PM ET – Dec 20, 11:59 AM ET
Percent of time in squads of four or more: Dec 20, 12:00 PM ET – Dec 22, 11:59 AM ET
Voice chat activity per hour: Dec 22, 12:00 PM ET – Dec 24, 11:59 AM ET
Text chat volume per hour: Dec 24, 12:00 PM ET – Dec 26, 11:59 AM ET
Successful party invites per hour: Dec 26, 12:00 PM ET– Dec 28, 11:59 AM ET
Percent of hours from successful invites and joins: Dec 28, 12:00 PM ET– Dec 30, 11:59 AM ET
Emote usage per hour: Dec 30, 12:00 PM ET – Jan 1, 11:59 AM ET
These KPIs are not currently trackable in the Creator Portal. They are being shared to provide visibility into the social behaviors that Discover will prioritize for this period. Following the takeover, the row will return to its original placement or higher.