You can now view your island’s Average Revenue Per Paying User (ARPPU) in the Creator Portal account-level monetization page.
Tracked daily for your selected island and date range, ARPPU gives you deeper visibility into how your island monetizes on a per-spender basis — helping you understand depth of monetization among players engaging with your in-island transactions.
How It Works
ARPPU is calculated by dividing your daily payout (including estimated payouts) from in-island transactions by the number of unique players who engaged with an in-island transaction on your island that day.
You can use ARPPU to:
-
Evaluate how effectively your island maximizes player spending from in-island transaction revenue
-
Measure the impact of your island’s updates, live events, or economy changes
-
Compare monetization performance across time periods and across islands
Note: ARPPU estimates are based on the estimated monthly value of V-Bucks and other factors, and are not guaranteed. Final values will align with posted payouts.
We’ll continue expanding Creator Portal analytics to provide clearer, more actionable insights into your island’s performance. As always, we appreciate your feedback — let us know what you’d like to see next.