New Average Revenue Per Daily Active User (ARPDAU) Chart in the Creator Portal

You can now view your island’s Average Revenue Per Daily Active User (ARPDAU) in the Creator Portal account-level monetization page.

Tracked daily for your selected island and date range, ARPDAU gives you deeper visibility into how your island monetizes on a per-player basis — helping you understand engagement quality alongside player volume.

How It Works

ARPDAU is calculated by dividing your daily payout (including estimated payouts) from in-island transactions by the number of unique players on your island that day.

You can use ARPDAU to:

  • Evaluate how effectively your island converts engagement into in-island transaction revenue

  • Measure the impact of your island’s updates, live events, or economy changes

  • Compare monetization performance across time periods and across islands

Note: ARPDAU estimates are based on the estimated monthly value of V-Bucks and other factors, and are not guaranteed. Final values will align with posted payouts.

We’ll continue expanding Creator Portal analytics to provide clearer, more actionable insights into your island’s performance. As always, we appreciate your feedback — let us know what you’d like to see next.

** Translated versions of this post will be available soon in additional languages.