How to implement selectable real estate exterior view?

Hey guys! My goal is to implement exterior view of some real estate, for example, building with multiple floors and apartments. I want it to be part of my website, so when i mouse hover on specific apartment, it change color depending on the apartment availability (sold or not). Also, when user clicks on specific apartment, it shows some more info about it. Something like on this screenshot:

I have some colleagues working in 3ds Max for creating that exterior. My question is what resources, tutorials, docs should I look at to implement this?
Key questions: 1) exporting from 3ds Max to Unreal Engine 2) integration to website 3) can and should those click and hover actions be implemented in Unreal Engine or using JavaScript?
Maybe the main question for someone who is new in this topic is - can it be done without using Unreal Engine?

Thanks for all responses. Cheers.

Anyone who can help? :slight_smile: