Ford Truck Configurator (POC)

Here’s a quick look at our latest proof of concept — a real-time Ford truck configurator built in Unreal Engine, designed to explore the potential for customizable vehicle showcases.

In this POC:

You can change the truck’s paint color

Toggle between different background environments

See a walkthrough of our lighting setup for realistic presentation at the end of the video.

This is an early-stage demo, but it already opens doors for interactive product experiences in automotive retail, marketing, and client presentations.