Hey,
I’ve been experimenting with AI tools lately to speed up writing tasks — things like devlogs, update notes, and asset descriptions. It’s been useful for handling repetitive content and improving structure, especially when time is tight.
I came across a podcast recently discussing AI-driven content strategy, and it raised some interesting points about how AI might fit into workflows like ours.
Just wondering if others here are doing something similar. Are there tools or approaches you’ve found helpful for writing or improving visibility without getting too off-track from development?
Yes, We have been exploring this space quite a bit, mainly while working with indie studios and mid-sized game development teams.
How?
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Devlogs & Patch Notes: We have helped teams use tools like Notion AI and Writer to convert technical change logs or bullet-point updates into structured, dev-friendly content
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Name & Descriptions: Mainly helpful when iterating on dozens of in-game items, abilities or tooltips. AI can suggest tone-consistent names or variations you might have not considered
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Steam/Itch.io Store Pages: We have worked on projects where AI helped draft multiple versions of a store page blurb, so the marketing team could A/B test them & tweak based on traffic or feedback (+ SEO Optimization).
You can use below tools for
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Notion AI: internal docs and dev updates
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Copy.ai: idea generation for game promos
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Claude or GPT: Rewriting (patch notes)