Let’s be real though, the competition really isn’t strong at all. Majority of the games on steam that fail to sell are very bad games that look like someone just finished a tutorial and made a game in a few months. Games that the devs themselves would NEVER even touch. If I had a bad game one that I would never even play and I sold like say 9 copies of it I would still consider a success.
As soon as you see a quality game with decent gameplay, decent art etc. You know something that looks like the person actually put real effort into making? the sale numbers shoot way up!!!
This is why I do not believe in such a thing as indie game market saturation. if you have is quality and has hard work put into it, with some sensible commonsense marketing it will stand out easily.