Standalone build: don't load my gamemode

i tried to close every window and restart, it works fine in viewport mode.

however, i have this in log:
“LogLyraExperience: Error: /BaseGameTutorial/Maps/Welcome.Welcome:PersistentLevel.LyraWorldSettings.DefaultGameplayExperience is /BaseGameTutorial/Experiences/BExp_BaseGameTutorial.BExp_BaseGameTutorial_C but that failed to resolve into an asset ID (you might need to add a path to the Asset Rules in your game feature plugin or project settings”
It doesn’t find my base experience defined as default in my startup level.
even if i add it in both asset rules of game feature plugin and project settings …
plugins settings:

and project settings:

how do i know my plugin is even loaded? does it just have to be activated in plugins?
or is there some sort of standalone cooking rules settings somewhere?