Can you provide a full log of the third method?
The first two method are failing because of this error: Missing receipt ‘Name_VirtualTour.target’. Check that this target has been built.
In this case the problem is related to the build of the engine itsfel. It basically means that the engine is not built for the platform you’re trying to package. Doing a normal package should fix the problem.
First of all resolve the issue with the long file names. Building and launching will always fail during cooking if there are files with long names. Then try to make a normal package.
The differences between launching and packaging are that with launching you can have some controls about cooking, staging, building etc. You can for example decide to “NotCook” your content, or to not build UAT. That is good when you are working on something and you have to try it in a build.
Normal package process is better for distribution.