No need to purchase Spam AI Gen Assets when you can use same AI Gen to produce the content yourself. I would anticipate low profit margins for Publishers of such content. However, Publishers of Embeddable AI Gen Subsystems that generate content in-game will befriend me as a Customer.
I predict embedded Generative AI and Procedural Content for all forms of media in games will be commonplace in 2 years, especially 3D. I’m currently developing PCG Subsystems for Entities, Architecture, and Environment in My Current Game. Researching into implementing Generative AI to manage both authoring of 3D Part Mesh/Materials and Assembly for Version 2.0.