yeah that is why steam and GoG (which also have lower prices games) are awesome, normally a product on steam ending costing much less than what it was supposed if they followed the “normal currence conversion”
ex:
a product cost USD 40 outside steam, if steam used the “normal conversion/exchange” based on the USD current value that product could ending costing around 160 RS( using current exchanges and taxes) even if they could avoid the credit card taxes it could still ending costing around 140 to 150 RS, however they manage to sell the product for around 80 for the best course and 120 for the worst, which is much more easy for the customers to buy it.
the others companies like EA and blizzard they try to do the same but the ending price still more high than steam in most cases without counting a big factor for steam which is about games, which is too old games prices start to drop over time to a point where you can buy many games for the price of a single game.
here in BRAZIL we call steam our beloved “parent”(father or mother), because it really make much more easy for us to purchaise many games they even allow you to do payments like you can pay for the product in like from 2x 3x without any “taxe” and up to 12x (with small taxes) this is really a bi “thing” for my country cuz most of the times we have to pay high for products normally it is on payments.
It’s also helped a lot great decrease the piracy in our country, basically almost of my “non blizzard games” are from steam and i have a lot of games most of then thanks to steam and current i’m looking for buy some programs like marvellous design and substance design and akeytsu to work on my game project since they are on steam and the price is “reasonable” and time to time they go on sales which help even more.
Really steam was the best thing to happen here in my country, if not was for then i could not have even one third of the things i’m current having and see epic going on that route could be a big dream
but for sure a local currence conversion in the same model of steam could make it much more insane and easy to sell in countries like mine where the USD exchanges are overpriced.